Perwyn is pleased to announce the acquisition of Miss Group, a Stockholm headquartered website hosting company with operations in the Nordics, Spain and the US.

Founded in 2014 by its CEO Mattias Kaneteg, the company has expanded rapidly through organic growth and M&A having completed nine acquisitions since inception. The business has become a well-established operator in its core markets, with a customer service oriented model driving industry-leading performance metrics for its >100,000 customers. Perwyn is acquiring a majority position and will support the growth ambitions of Mattias and the existing management team.

Andrew Wynn and Mark Blower, Partners at Perwyn said: “We have been very impressed by Miss Group’s achievements to date and are delighted to partner up with its visionary founder Mattias Kaneteg on the next stage of the journey. We see that the business has a differentiated offering in an attractive market, providing significant scope for further organic growth and continuation of its successful M&A strategy. The investment fits perfectly with Perwyn’s core investment thesis of backing high growth founder-led businesses pursuing international expansion and M&A. We look forward to working with Mattias and the team through these exciting times ahead.”

Mattias Kaneteg, Miss Group founder added: “As we look ahead to our next chapter with Perwyn, we will continue to play to our strengths in marketing our market-leading proposition to SME customers with a focus on Scandinavia, Spain and the US.”

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February 2020